Cannabis for every state of mind. Launching Caliva, now the #1 dispensary in the nation.

Brand Strategy, Voice & Tone,
Brand Identity, Store Front and Interior
Design, Experience Development

In order to exhibit Caliva’s mission to build a brand on intention, transparency, and positive energy, we took a deeper look into the passion that lies behind their natural, more sustainable wellness options.

Once gaining further and more in depth insight to the purpose, we developed an extraordinary definition for the word Caliva. The bigger idea behind the word blossomed into an identifiable, unique brand identity.

By expanding on Caliva’s deeper purpose we were able to establish a beautiful environment and welcoming atmosphere. Our direction and strategy for the interior design tells the story while also providing an exceptionally elevated experience.